FitOCD One / Can Do

Turn your passion
into your profession.

The graduate development programme was the pinnacle of a generation. Bright, ambitious, early-career; the corporate ladder beckoned. Work hard, wait long and one day, perhaps, it would arrive.

The brightest of today watched what happened. They have drawn different conclusions.

Purpose over prestige. Vocation over vacancy. A meaningful life, built on what you create; not what you are permitted to keep.

FitOCD was assembled for them. And for those already inside the corporate world who are ready to step out of it; into asset-backed independence, on their own terms.

The limiting factor is never budget. It is behaviours. Before anything else, we find out.

Recommended first step
Begin with the readiness assessment.
A comprehensive, facilitated 1:1 conversation that determines whether the programme is the right fit for you, right now. The assessment fee credits toward your package.
Book your assessment →
Already decided
Acquire an asset directly.
You know what you want. Register your interest for a specific pairing. The fee reflects the desirability of the combination.
Enquire directly →

Start here

Find out first.
The readiness assessment.

A premium, facilitated 1:1 conversation of up to ninety minutes. Comprehensive and thorough; designed to establish truth rather than elicit a preferred response. Semi-structured and adaptive; the conversation responds to your answers as it develops. Not a quiz. Not a form. A proper assessment, designed and delivered by a Chartered Fellow of the CIPD with thirty nine years of relevant experience.

It determines one thing with clarity: whether the brandartisan® programme is the right fit for you, right now. At the close of the conversation, a verbal classification is shared directly: "Based on your answers today, we would allocate a Green classification and offer you a seat on the waitlist for the programme. What are your thoughts?" The outcome is yours to respond to honestly; that response is itself part of the assessment.

The written summary follows within twenty four hours.

Your outcome.

Based on your answers; not your ability to succeed. Circumstances change. Preparedness changes. A different set of answers produces a different result.

Green
Proceed. You are ready. A seat on the programme waitlist is offered.
Amber
Proceed with caveats. Specific conditions are agreed before committing.
Red
Not yet. The assets remain available to acquire; the programme is not the right fit today.

The pricing ladder

The assessment fee is credited in full toward your package or programme acquisition. Everything to gain; nothing to lose. The first step is small, considered and reversible. The second is confident and informed.

Book your assessment.

Select a time that suits you. The conversation is up to ninety minutes; focused, direct and confidential. A written outcome summary is delivered within twenty four hours.

View available times →

All conversations are conducted personally and in strict confidence.


The asset portfolio

Unique pairings.
One principle.

Each asset is a top-level domain name matched with its vehicle registration counterpart. Together they form a rare, commercially powerful identity; curated for clarity, brevity and category impact. Assets that make money while you sleep.

The most legible combinations command the highest fee. Fee reflects the desirability of each pairing. We will not fire sale a compelling property.


Launch brands · .co.uk pairs

For the solo founder.
The passion economy.

Approximately thirty pairings across health, fitness, sport and wellbeing. Each .co.uk domain paired with its matching UK vehicle registration. One of a kind; built for the founder who is ready to own their niche.

Consider the average UK undergraduate investment; three years, £45,000 to £50,000, no employment guarantee and no asset at the end of it. The brandartisan® programme is two years, a guaranteed results pledge and you own something real.

fitany.co.uk
F17 ANY
Health · Fitness
fitask.co.uk
F17 ASK
Fitness · Coaching
fitbbc.co.uk
F17 BBC
Sport · Media
fitcup.co.uk
F17 CUP
Sport · Competition
fithey.co.uk
F17 HEY
Wellbeing · Community
fitmod.co.uk
F17 MOD
Fitness · Lifestyle
fitnot.co.uk
F17 NOT
Health · Disruption
fitnsa.co.uk
F17 NSA
Sport · Performance
fitnus.co.uk
F17 NUS
Fitness · Education
fitnyc.co.uk
F17 NYC
Sport · Lifestyle
fitpot.co.uk
F17 POT
Nutrition · Wellbeing
fitpov.co.uk
F17 POV
Fitness · Content
fitups.co.uk
F17 UPS
Health · Motivation
fitwax.co.uk
F17 WAX
Fitness · Lifestyle

Assets may be acquired outright without the programme. Availability updates as pairings are sold. Enquire to confirm current status.


.com tier · global reach

A select number of pairings include the .com domain alongside the .co.uk; extending commercial reach to a global audience. These are for founders and operators with broader ambition or corporate backing. Four pairings available: Fit NKD, Fit NLP, Fit PEC, Fit POM.

Enquire directly for availability and pricing.


The programme

Twenty four months.
Guaranteed results.

If your passion is the energy source; the brandartisan® programme is the structure, the system and the accountability that converts it into income. AI has made the whole thing considerably more achievable. Learn the new ways; reap the rewards.

01

Brand Blueprint

Your purpose-built plan. Establishing brand objectives with precision; a plan like no other and one you will not want to wait to implement.

02

Accountability mentoring

Monthly feedback and sign-off. Mandatory for the guaranteed results pledge to apply. Do the work; post valuable content; grow. This is what makes the guarantee real.

03

Results-proven consulting

Access to commercially focused consulting by monthly subscription. Proven methods; applied to your specific brand and niche.

brandartisan®
12
concurrent seats
businessartisan®
2
concurrent seats

The guarantee.

If, by the end of the programme, you have not generated your initial investment; we will buy the assets back at the price you paid.

This pledge applies when you are ready, willing and able to execute your blueprint. Each month your accountability mentor reviews and signs off compliant activity. The guarantee is structured; not unconditional. The right conditions produce the right results.


How to acquire your brand

Strictly first-come;
first-served.

a

Register your interest

Use the enquiry form below. Indicate your chosen pairing, profession and sector. We respond promptly.

b

Receive your deposit link

We send a deposit payment link. This allocates your position; strictly first-come, first-served.

c

Complete your purchase

Deposit by card secures the brand. Remaining balance by bank transfer within seven days.


Direct asset enquiry

Enquire directly.

Tell us which pairing interests you. Specific enquiries are responded to first; naming your chosen brand confirms you are serious.

All enquiries are handled personally and in confidence.

Thank you. Your enquiry has been received. We will be in touch promptly.


Provenance

Thirty nine years ago, a graduate trainee joined a blue chip global aviation brand. What followed was a career spanning overseas experience, psychometric qualification, assessment centre design and delivery; the identification and development of early-career talent across industries.

Post pandemic, something became clear. The rise of digital nomads, the advent of AI, the growth of purpose-led vocations; and a gap that nobody had filled. Unique domain and registration pairings, assembled with precision; offered to those ready to build something real from something they care about.

Corporate life is behind us. The experience it built is not.

Chartered Fellow, CIPD. The rest is visible on LinkedIn.


Apply only if
you are serious.

The assets are unique. Once sold, they are gone. If you already know you want the assets without the programme; that is a legitimate choice and the fee will reflect the desirability of the pairing.

If you are ready to take ownership of your professional future; start with the assessment.

FitOCD · One / Can Do · brandartisan® Guaranteed Results Founders' Start-Up Programme · UK
.com tier enquiries welcome · Assessment capped at twenty per month